Your first campaign

The whole path from an empty dashboard to a running campaign — step by step, with links to the detailed articles. The example: a coffee roaster writing to coffee shop owners.

1. A list of people

1. In Audience, create a list — for example, “Coffee shop owners — London”.
2. Add people: paste the usernames from your own base, or find topic chats and collect their members.
3. Check the list — you’ll see who is a person and who is a chat or a bot.

2. A script

1. In Scripts, create a script.
2. In the Start branch, write the first message — with the person’s name via [user.name].
3. In the Incoming branch, reply to the reply: for example, let AI decide whether the person is interested and let a condition split the branches.
4. In the Scheduled branch, follow up with those who stay silent.
5. Run the script in the sandbox and save it — the “ready” label should appear next to the name.

3. Accounts

1. In Accounts, make a profile template: name, bio, avatars.
2. Apply it to the accounts and wait for the Active status.

4. A campaign

1. In Campaigns, create a campaign and connect the script, the list and the accounts.
2. Set the schedule: the send window and the daily limit.
3. Check the audit and start with a dialog limit.

Next

Watch the campaign summary and audience, reply to hot leads in Messages and turn on notifications so you don’t miss them.